Your online profile is being used by professional recruiters!

This article was published by NPR (www.npr.org) it clearly demonstrates how your online information is being used today.

In the past many recruiters had to rely on adverts in offline media to entice and attract candidates into the recruitment process. Then that promotion, naturally, went online. Both approaches were reactive.

Proactive recruiters have always purchased, begged, borrowed and stolen information sources with lists of names and approach candidates directly. Industry journals, membership lists, corporate directories, and professional association member lists are all hot property.

The downside of these traditional sources is that they actually had little information other than a name and company. They also quickly became out of date. The web and particularly the relative ease with which an individual can now create an online presence for themselves has blown sourcing of names wide open.

Recruiters have been quick to catch on, as have corporate HR departments and recent studies by Execunet and Careerbuilder have indicated as many as 70% of corporate recruiters are using the web to investigate a potential future hire. As many as 30% of these searches have led to the individual under consideration being removed from the process due to information found.

If you have ever doubted the need to ensure your CV / Resume and your online profile (both professional and personal) are synchronised now is the time. Your information is being used and you can control the opportunities it can open up to you. Follow our hints and tips to ensure you are managing your online reputation.